Key Features or Concepts
Translatable Attributes
Translatable Flag: When creating or editing an attribute, you can mark it as translatable. This ensures the system treats it as a field that may have multiple language versions.
Automatic Detection on Import: If you import an Excel/CSV file containing translated attribute columns (e.g.
Title_EN,Title_DE), the system automatically sets those attributes as translatable.Default Language Fallback: If an attribute lacks a language suffix (
_EN,_FR, etc.), the value is treated as default language content.
Channel Behavior Overview
CIN-FTP & Intra-Platform Channels: These channels automatically include all available translations when exporting item data.
Comparison: How Channels Handle Languages
Feature / Channel Type | Excel/CSV | CIN-FTP | Intra-Platform |
Languages UI Panel | May be hidden if not needed | May be hidden | May be hidden |
Translatable Attributes Required | Yes – needs checkbox manually set or auto from import | No – all translations are sent | No – all translations are sent |
Attribute Suffix Usage | Required (e.g. | Not required | Not required |
Default Language Fallback | Yes – used when suffix is missing | Yes | Yes |
Missing Translation Handling | Empty cell in export | Sent as-is (empty if no translation) | Sent as-is (empty if no translation) |
Export Output | Structured Excel/CSV with optional translations | All translations included in payload | All translations included in payload |
Template Control Over Languages | Yes – define what languages to export | No direct control | No direct control |
How It Works / How to Use
1. Enable Translations for Attributes
Go to the Attributes tab.
When creating or editing an attribute, check the “Translatable” option.
Save the changes. The system will now expect and handle multiple language versions for this field.
2. Prepare Excel/CSV Exports with Translations
A. Exporting a Single Product
Go to Channel Settings > Excel/CSV Settings and select your Excel/CSV template.
Format your template with:
{{AttributeName}}for dynamic data[[Static Text]]for fixed content
To export translated fields, use:
{{Title_EN}},{{Description_FR}}, etc.
Configure delivery:
FTP enabled → file is sent to the FTP location.
FTP disabled → file is downloadable.
If you select multiple items by mistake, each will be exported as a separate Excel/CSV and bundled into a ZIP.
B. Exporting a List of Products
Choose your template and apply desired structure.
Use the same placeholders:
{{ }}for data,[[ ]]for static values.Add language suffixes:
_EN,_DE,_FR,_ITto pull specific translations.Configure FTP settings or leave it for manual download.
Output: One consolidated Excel/CSV file with all products and translations.
Practical Tips or Best Practices
Always mark attributes as translatable if you plan to handle multilingual content.
Use clear language suffixes (
_EN,_FR, etc.) in your Excel/CSV templates to avoid ambiguity.Keep your default language clean by ensuring untranslated fields don’t have a suffix.
Review templates before export to confirm that all expected placeholders are present and correctly formatted.
Test exports with a small number of products first, especially when setting up new templates.
Summary
Managing translations in channels—especially Excel/CSV exports—relies on proper attribute configuration and template setup. Use the “Translatable” flag to ensure multilingual support, structure your templates with language suffixes, and double-check your FTP and download settings.
Each channel type has its own behavior when it comes to translations. Excel/CSV gives you fine-grained control through template structure and suffixes, while CIN-FTP and Intra-Platform channels send all available translations automatically.
For more info on setting up templates or configuring channels, check the platform’s Help Center or contact your system administrator.